
This role was previously posted as Surrogates, Influencers & Partnerships Lead. If you'd already applied to that role, no need to apply again – there is just one open position.
GiveDirectly's #1 growth obstacle is awareness: major donors don't yet know about or trust direct cash transfers. This role will play a key role in fixing that: owning our surrogate, influencer, and brand partnership strategy end-to-end, building the relationships and campaigns that get cash transfers in front of audiences capable of $1M+ gifts.
Past partners include Substackers, podcasters, Mr. Beast, Ahmed Shaikh, Rutger Bregman, and Elsa Majimbo. You'll professionalize and scale what's been working, and make new bets on what comes next.
Reports to: VP, Marketing
Level: Director or Senior Director depending on experience & scope
Location: Remote with preference for San Francisco/New York/LA/DC/London for in-person networking
Time Zone: The selected candidate will need to overlap at least 2 hours with East Africa Time working hours some working days
Travel: ~3–8 trips annually (team retreats, partner visits, events, and/or program visits)
Your goal would be to leverage meaningful endorsements that maximize reach/awareness to high-value audiences (those able to make $1M+ gifts, especially in tech/finance industries), helping initiate funding conversations.
Beyond individual surrogates, this role also owns our nascent brand and media partnership strategy — identifying fintech platforms, personal finance media, consumer brands, and other major organizations where GiveDirectly's mission creates natural co-branding opportunities.
You will lead a small team within our marketing team, partnering closely with peers leading press, content, social media, thought leadership, and fundraising.
This role is ideal for someone who combines strong relationship management across the thought leader & creator media landscape with the creative instincts to turn those partnerships into compelling, high-impact campaigns.
At GiveDirectly, we strive to pay our employees generously and equitably. We use an accredited third party salary aggregator to calculate what we believe to be competitive pay based on role, location, and cost of living. We also have a no negotiation policy to ensure we are paying staff equitably across roles.
Unless otherwise noted, the benefits stipend may be used to cover benefits or taken as additional taxable income.
United States (Director Level)
United States (Senior Director Level)
United Kingdom (Director Level)
United Kingdom (Senior Director Level)
Note: This role has been posted under different cities at various points to attract more candidates but is just for one open, fully remote position. If you applied for one, you do not need to apply to any others under these names.
GiveDirectly is an equal opportunity employer. All qualified applicants are considered for employment without regard to the person's race, color, religion, national origin, sex, sexual orientation, age, marital status, veteran status, disability, or any other characteristic protected by applicable law.
As a global organization working with communities to eliminate extreme poverty, GiveDirectly takes the safeguarding of its recipients, staff, and partners seriously. To that end, GiveDirectly is a member of the Misconduct Disclosure Scheme, and will systematically check with previous employers about any abuse or misconduct related matters involving potential new hires. We may also employ other robust pre-hire screens, including in-depth reference checks, criminal background checks, and sanctions screens.
These efforts help us continue to build and maintain trust with the communities we work with, and prevent abuse to our recipients and staff.
GD is committed to observing all local, national and international laws that protect people and basic human rights of all. GD is committed to a policy of "zero tolerance when it comes to preventing, reporting, or responding to any form of abuse or exploitation" and expects anyone who works for GD to uphold the protection and safeguarding of our recipients as a priority.
We are committed to fostering an inclusive and accessible work environment. If you require any accommodations during the application or interview process, or to perform the essential functions of the role, please email us at careers@givedirectly.org with the email subject "Accommodation Needed". We will work with you to ensure reasonable accommodations are made to support your needs.
--- Giving Cash Directly to People Living in Poverty GiveDirectly is a nonprofit that lets donors send money directly to the world's poorest households. By shifting funding directly into the hands of individuals, we aim to accelerate the end of extreme poverty globally. --- Performance and Delivery (Last 12 Months) Key Metrics Tracker | Category | 12-Month Total | Recent Monthly Highlights | | --- | --- | --- | | Recipients Paid | 421,726 people | 20,976 recipients reached in April | | Dollars Delivered | $173,017,021 | $18,918,472 delivered in April$16,792,426 delivered in February | | Donations Received | 221,904 donations | 12,207 donations received in April19,000 donations received in October | --- Historical Impact & Operations Since 2009, we have delivered over $1 billion in cash directly into the hands of more than 2 million people living in poverty. Current Operational Footprint We maintain active operations in seven countries across Africa and North America: Democratic Republic of the Congo (DRC) Kenya Malawi Mozambique Rwanda Uganda United States --- Why Direct Cash Transfers Make Sense Shifting Power to the Individual Traditional aid often decides for people what they need, when they need it, and how they should use it. While well-intentioned, this approach can be disempowering. Giving cash shifts power to the person living in poverty, recognizing they are the experts in their own lives and granting them the dignity to choose for themselves. Data-Driven Outcomes Dozens of studies confirm that recipients spend cash aid in highly impactful, creative ways. Immediate Use: Money is commonly spent on medicine, livestock (cows, goats, chickens), school fees, solar panels, tin roofs, irrigation, motortaxis, and seeding new business ventures. Long-Term Growth: Years later, these initial investments raise baseline incomes, significantly lower malnutrition rates, and expand local economies by up to 2.5 times the original amount given. Debunking Myths: The data consistently demonstrates that recipients do not work less or spend funds on alcohol. Furthermore, outcomes show that men utilize and invest the cash just as effectively as women. --- Our Shared Goal Today, 817 million people globally live on less than $3 per day. Cash transfers are a proven, scalable method to accelerate their escape from poverty. Supported by individual donors, foundations, businesses, and institutions, our programs aim to demonstrate a clear path toward ending extreme poverty within our lifetimes. ---